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the best parenting products are designed by parents
That you are the best Mum your kids could ever have
That the right tool makes the job at hand easier – and lightens your parenting load
That you have your Mumma-strengths, your areas of awesomeness, where you shine,
AND
That it’s OK to borrow from other mumma’s awesomeness to supplement areas that you don’t rock at, or that you are new too
That mumma-designed products are the best products for babies and kids. Mums have done the job, so they know the ins and outs of what tool is needed to do the job right
That Biz Mums Rock! And we should support them because they are RAD
