YOU CAN'T PUT YOUR WHOLE LIFE ON HOLD WHILE YOU TOILET TRAIN
I'm Laura, a teacher, author of Potty Talk and a mum to three kids.
I dreaded toilet training my first child. I read the books, googled stuff and went to a workshop but it still felt soooo difficult. The struggle of juggling a toddler who would sometimes agree to sit on the toilet, (but mostly flat out refuse) with a baby was really stressful. It wasn't until I worked out the strategies to motivate my child that I began to experience success.
I started helping others and that's where Looloo began.
I WANTED A PAIR OF UNDIES THAT WAS COMFORTABLE BUT DIDN’T LEAK LIKE A SIEVE
When I toilet trained my kids there were heaps of undies on the market but most that said they were "absorbent" or"waterproof" were not. In fact, they leaked like a sieve.
As a parenting coach, more and more parents would come to me saying how they had started their kids toilet training at home in undies. But when they put their kids into pull ups or nappy pants to go out to daycare or in the car, their child would start to wee in the them.
Not just that, when they got home they didn't want to take off the disposables and return to undies. Essentially they were back at square one on the toilet training journey.
EVERY ASPECT OF WEE PANTS WERE SPECIFICALLY DESIGNED WITH A PURPOSE
I gathered up all my courage and made some Wee Pants to solve the problem. I just knew there could be undies that were more absorbent that would save us money on buying disposables. The first ones I designed were made of waterproof outer and a running singlet inner type material. They were really good but I felt they needed to be softer and more stretchy to fit a wide range of children. I also wanted to add more cotton to them and more natural fabrics.
I spent a lot of time on our final prototype which was softer and included a breathable bamboo inner. We had our young designer Isabella create some beautiful sketches that we transferred to the computer as a repeatable pattern and then onto the material.
We created designs we knew children would love so they would want to wear them.